Bolder and brighter for Panasonic at ISE 2019

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Panasonic’s presence at ISE 2019 will see it promise customers the Freedom to Create, with a range of reliable technologies that provide creative freedom to those involved in Visual and ProAV technologies allowing them to push the boundaries across live entertainment, public displays, education and collaboration.


Among a number of new technologies unveiled at the show will be the introduction of a 50,000 lumens laser projector, combining an industry leading brightness to size ratio and capable of powering bigger, brighter and bolder live events.

As European market leader in high brightness projectors for both rental and fixed installation, with a 36.02% market share (43.77% in laser)1, Panasonic will be showcasing its full range from 3,000 lumens portable units to the ultra-high brightness 50,000 lumens model. Panasonic will also have a full 4K professional display range on show, from entry level to high-end, featuring a modern, slim bezel.

The company’s annual ‘showstopper’, will use Panasonic’s market leading technology which in the past has seen projection mapped sports cars, 4K robotic screens, magic shows and live projection mapped dance shows on the Panasonic stand (Hall 1 H20). This year a 3D mapping on a giant inflatable surface featuring Panasonic’s new fish eye lens will combine in a projection showcase which will see visitors taken on an Visual journey across the world.

The company is set to present its interpretation of a new trend in Education called the scale-up classroom and reveal how it is helping education institutions put students back at the centre of learning. In addition to a fully IP integrated lecture capture solution, video capture and touch technologies will join forces to produce some of the most advanced collaborative environments yet. 

Visitors will also be invited to take a stroll down a high-tech high street which combines the latest interactive technologies, such as stylish 4K multi-touch displays or transparent shop window projections, capable of creating captivating shopper and visitor experiences.

Hartmut Kulessa, European Marketing Manager at Panasonic, said, “ISE is going to be an exciting few days. We’re showcasing our strength in verticals such as live entertainment, education and collaboration. For the rental market, the introduction of a 50K projector with the most compact dimensions on the market, is sure to make a mark and will take events to the next level. And we are excited by the prospect of our annual ‘showstopper’ which this year will enable visitors to travel beyond the booth transporting them to an engaging showcase of AV solutions from across the world.”

1 Futuresource Q2 FY18 so July to September - N°1 in market share in value for above 5000 lumens and N°1 in Laser projection

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