THE TIME HAS COME FOR A NEW SOFTWARE PARADIGM
It was no secret that software was replacing hardware in most industries worldwide. Though the media industry was slow to change, companies would adopt products boasting a flexible software approach, rather than investing in hardware with increasingly shorter lifespans. “In the video world, we’ve been witnessing what happened 20 years ago in the audio world,” says Panasonic head of new business and market development, Guilhem Krier. “Audio processing used to be done by sophisticated hardware, but we came to a point where you could do most of it with a CPU instead. With video, you have much more data to process, so it took more time to get CPUs up to speed – now we can do that.” As a result, Panasonic moved video processing to software-based platforms. They stopped developing FPGA hardware-based products for high-end switchers, and established an R&D centre near Frankfurt, Germany, bringing together broadcast and IP specialists. Out of this facility came new ways for Panasonic to think about video processing in software – the Kairos platform was born.
Read the full article here: https://business.panasonic.co.uk/professional-camera/sites/default/eu-files/professional-camera-2014/news_files/FEED-Magazine-Kairos-Advertorial-Summer-2021-Edition.pdf
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