The famous Casa Batlló recreates Gaudí's creative universe with Panasonic
Museum inspires with Panasonic projectors and spectacular audio-visuals.
Bracknell, UK. 10th May 2022 – Casa Batlló, the famous Barcelona architectural work of the modernist architect Antoni Gaudí, has fused Panasonic projection technology with a pioneering cultural visit to create an award-winning unique experience. The multisensory museum offers a glimpse into the mind of the greatest exponent of Catalan modernism through an artistic immersive experience.
Using Panasonic technology, Casa Batlló has reinvented various spaces across the building. The Gaudí Dome room uses 36 Panasonic projectors (PT-RZ660 and PT-JS200 models) and a dome with more than 1,000 screens to represent the mind of a young Gaudí. The natural universe that inspired the Catalan architect comes to life, allowing the visitor to participate in the creative experience. The projectors, equipped with ultra-short throw lenses, allow video to be projected onto surfaces that are difficult to map with any other technology and that ensure visitors cannot inadvertently block the projected image.
In the attic, virtual reality projections bring to life domestic chores, such as washing and ironing, through the eyes of staff from the past. At night in the courtyard, projection mapping creates a dazzling continuous waterfall with 7 powerful PT-RS20K laser projectors, each delivering vivid and lifelike images with 20,000 lumens of brightness and mapped specifically to the location using Panasonic ET-D3LEF70 fisheye lenses.
"We wanted to excite the visitor by amplifying the magic of the legacy that Antoni Gaudí left us,” said Gary Gautier, CEO of Casa Batlló. “We have equipped different spaces with invisible AV technologies, integrating them in a respectful way into the environment, which was a major challenge in a World Heritage Site.”
Oriol Massague, Field Marketing Manager at Panasonic, added: "Most museums and historic buildings were not built with immersive experiences in mind but Panasonic projectors and lenses are able to deliver the best possible immersive experience in rooms of any size or shape, with low or high ceilings. It enables visitors to approach the content without casting any shadows, ensuring that the technology never distracts from the immersive experience.”
Read more insights…
Case Study
Breakthrough Immersive Installation in Bieszczady Using Panasonic Technology
Poland’s groundbreaking immersive exhibition brings the rich cultural heritage of the Bieszczady Mountains to life. As highlighted by the county head, Marek Andruch, this exhibition tells a fascinating story that should be remembered.
blog
Making Immersive Experiences More Sustainable
As the appetite for immersive experiences grows, audiences are seeking ever more engaging and exciting attractions. However, creating an immersive experience that is both cost-effective and sustainable to tour has been challenging. Historically, the logistical and financial hurdles of setting up, running, and transporting these experiences have been significant. But with the advent of new technologies from Hive and Panasonic's SDM-enabled projectors, there's a revolutionary shift towards making these experiences more sustainable.
Case Study
LUMINA CATHEDRAL OF TOLEDO: AN IMMERSIVE EXPERIENCE IN HISTORY AND ART
The Cathedral of Toledo becomes a stage of light and sound with Panasonic Connect technology.
whitepaper
Fit for Purpose: Reshaping the Modern Business Meeting Room
This whitepaper explores the fundamental changes needed to transform meeting rooms, ensuring every voice is heard and every meeting is productive. Discover the solutions that will redefine collaboration in the modern era. Welcome to the future of business meetings.
Sorry there was an error...
The files you selected could not be downloaded as they do not exist.
You selected items.
Continue to select additional items or download selected items together as a zip file.
You selected 1 item.
Continue to select additional items or download the selected item directly.
Share page
Share this link via:
Twitter
LinkedIn
Xing
Facebook
Or copy link: